New Moon promises more violence, more action, better effects! Or: Now for something REAL audiences (meaning male viewers) will like…
All the discussion of making the New Moon film friendlier to male audiences has me troubled. Why must the Twilight films court the male demographic? Don’t many films, horror, action, sci-fi among them, speak to a mainly male audience? Further, if one considers the pervasive “male gaze” of virtually all cinema, where women are to-be-looked-at and the camera either obviously or tacitly fondles female bodies to elicit pleasure from the presumed hetero-male-gaze, it can be argued that film in general courts a male demographic. When this is not the case, the rather derisive “chick flick” label is bandied about, with disdainful talk of tears, Kleenexes, and hand-holding.
While the terms “chick lit” and “chick flick” are relatively new, the concept is centuries old. Romance novels, gothic fiction, sentimental fiction, and domestic novels have long wooed a female audience while critics, cultural movers and shakers, and ‘high brow’ audiences have mocked these female forms. Yet, unlike genres identified as male, which are often just as (if not more) “lightweight” in their topics, focus, and messages, genres labeled as feminine are seen as lesser, as frivolous, as laughable – much the way women have been viewed since patriarchy reared its ugly little head.
Where are the critics rallying about the fact that horror-porn movies are “male flicks? Where are the cultural analysts deriding the male-centric view of comic book movies, action films, and thrillers? Were Hostel, The Fast and the Furious, and the umpteen zillion boob-filled Bond movies trying to court me? I think not.
I like horror films. I like good sci-fi and mind-bending thrillers. I like anything good that has a bit of intelligence, humor, good acting, great effects, heart, and/or provoking ideas. Do most movies play to my gaze? Hell no. But I go anyway, as do most women. This, my friend, is the rub – women will go to “male flicks” far more readily than males will attend anything dubbed “too feminine” – it’s the same way you can call a female a dude, a guy, or ‘one of the boys’ and it’s just fine, complimentary even, but call a male a female, and it’s INSULTING.
So forgive me if me and my female hormones are insulted by the actors and the director falling over themselves to explain all the ways New Moon will be more “guy friendly.” I don’t need the world to be anymore guy friendly, thank you very much. Couldn’t females, once in a while, be seen as just as worthy, just as much a part of humanity, just as interesting as males?
If you have men in your life who pooh-pooh the feminine, refusing anything defined as “for chicks,” too bad for them. Hop on your motorbike and leave these jackasses in the dust.